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Managing the Media in a Crisis Situation
Whether
it’s a school shooting or a case of workplace violence
-- a critical situation is bound to grab media attention.
If you are not prepared to face the cameras and
the microphones, even a minor incident could suddenly
spin out of control and become larger than life.
How you handle questions and concerns raised by
reporters could have a long lasting impact on your
company or school, as well as your students or employees.
With veteran broadcast journalist and media consultant,
Teresa Tomeo, you can address these important issues.
Teresa is a media consultant and media trainer for
senior level executives in the law enforcement,
education, public relations and automotive fields,
teaching crisis management and communication skills.
Seminar
participants are trained through a series of real-life
exercises that incorporate both seasoned news professionals
and state of the art broadcasting equipment. Don’t
let the media take advantage of an already vulnerable
and volatile situation. Let Teresa’s over 20 years
of news reporting experience help you gain and maintain
control.
Endorsements:
"Many
times, those of us in education feel at odds with
the news media, especially amidst a crisis. Your workshop
helped open our eyes to the media's perspectives and
rationale and allowed us to expand our crisis communication
efforts to better tell our story in good times and
bad. Your use of examples throughout your career and
actual events spoke volumes about the importance of
planning ahead for a crisis. Thank you for an outstanding
workshop!"
Dana
Schafer
Coordinator of Community Relations
Osceola School District
Kissimmee, FL
Seminar
participants will learn:
- What to
say and how to say it
- How the
print and broadcast media operate
- How to
handle continuous live news coverage
- How to
update the media in a “breaking news”
situation
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